Discovery Meeting

Each individual has a unique financial situation that must be carefully assessed before creating a comprehensive plan. Our first step is an introductory meeting to determine if our platform and requirements match with the objectives of a potential client or employer. This initial meeting is complimentary and non-binding and entails:

– Brief discussion surrounding financial goals and priorities.

– Explanation of our services, fees, and expectations.


Fact-Finding Meeting

Once a potential client is ready to take the next step, our team performs an in-depth financial discussion with the client. We evaluate all relevant variables of your situation, including risk tolerance, age-based goals, and income-based goals. By clearly defining your goals and objectives, we identify any obstacles that may be on the horizon and formulate strategies to mitigate risk.


Allocation Meeting

This meeting allows us to share our observations about your current financial picture. We review our initial recommended asset allocation, provide a detailed description of each position and driving factors behind each recommended position, and ensure that you have the necessary time to provide feedback and ask questions.


Ongoing Reviews

We require asset reviews for each of our clients. The frequency is dependent on asset level, but each meeting is important for monitoring of performance and discussing economic trends.

Frequency of Ongoing Reviews:

<$100k Annual
100-250k Semi-annual
250k+ Quarterly

Reviews are opportunities for re-allocation, re-balancing, and introducing new ideas specific to each client. We are able to adjust to inevitable shifts in the mark, as well as respond to changes in your personal life, be it work, family, health, income, or curve balls that life inevitably throws your way.


Open-ended Relationship

Clients are not obligated to a specific time commitment with CLF Asset Management. We have No Contract End Fees. 

999 Fourier Dr. #301
Madison, WI 53717